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Teamlead Influencer Marketing (m/f/d)

  • Remote
  • Content Marketing

Job description

We create lasting memories through beautiful stationary and photo products.

kartenmacherei, part of celebrate company, is the leading e-commerce provider for beautiful and personalized stationery products in the DACH region. As part of the celebrate company, we also inspire customers throughout Europe with our other brands such as Atelier Rosemood and faireparterie.

We're looking for a Teamlead Influencer Marketing (m/f/d) to join our Marketing team and build influencer marketing into a core revenue channel, focussing on our brands kartenmacherei and Atelier Rosemood. This role offers real ownership in a high-potential function — with space to professionalize, scale, and shape influencer marketing as a strategic channel. This role is remote within Germany.

Your role

  • Ownership of influencer marketing strategy, taking over established activities (mainly on Instagram) while expanding into further channels and opportunities (e.g. TikTok or YouTube) including channel testing, creator segmentation and budget allocation to scale the channel into a core revenue driver

  • Develop and manage creator partnerships end-to-end, from scouting and negotiation through contracting and ongoing relationship nurturing across our brands

  • End-to-end campaign management including briefing, execution, performance tracking and continuous optimization based on data insights

  • Leadership and coaching of 6 direct reports (including working students) fostering an AI-first, experiment-driven culture while collaborating cross-functionally with Brand, Performance Marketing and Creative teams

Your benefits 

  • We value flexibility: Flexible remote work, part-time options, modern hardware (Macbooks), collaborative office spaces (flex desks)

  • We embrace new work: Agile working, fair pay, competency- and leadership models

  • We care for your well-being: Nilo.health, Corporate Benefits, JobRad, workations, sabbaticals, 30 days paid vacation, and your personal benefit of choice: Wellpass, Hansefit or DB Jobticket

  • We want to grow with you: Internal development, coaching, regular feedback- and growth processes, flexible external learning

  • We are one team: Office meals, (voluntary) events, remote team building, furry office friends and exclusive family & friends discounts

Job requirements

Your profile

  • 4+ years of hands-on influencer marketing experience in eCommerce, lifestyle, or consumer brands, including proven success in scaling campaigns profitably

  • First leadership experience managing 3+ direct reports, with a track record of developing team members and driving accountability

  • Fluency in German and English; French is a plus

Your mindset

  • Hands-on: You roll up your sleeves, move quickly from strategy to execution, and iterate based on real-world results—without waiting for perfect plans

  • Relationship-driven: You build genuine, long-term creator partnerships and treat influencer relationships as strategic assets, not one-off transactions

  • Analytically curious: You dig into performance data, challenge assumptions with numbers, and turn insights into actions to improve ROAS and sharpen strategic decisions

About celebrate company

celebrate company group consists of the brands Atelier Rosemood, celebrate apps, celebrate digital printing, faireparterie, kartenmacherei and mintkind.

Together, we comprise e-commerce businesses, production facilities and other digital services focused on turning beautiful moments into lasting memories across Europe. As New Work pioneers, we have created a people-focused organization, based on trust, self-organization and flexibility.

Ready to apply? 

We're excited to meet you! Apply now via our online application. Don't have a CV at hand? We're fine if you add the link to your Linkedin profile to your application.

For further questions, get in touch with Lea (Senior Talent Acquisition Manager).

E-Mail: lea.schwetlik@celebrate.company

Please note that we do not accept applications via e-mail.

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Remote
  • Gilching
  • Hamburg
  • Munich
  • Villingen-Schwenningen
+3 more
Content Marketing