Lead Marketing Manager (m/f/d)

We create lasting memories through beautiful stationary and photo products.

kartenmacherei, part of celebrate company, is the leading e-commerce provider for beautiful and personalized stationery products in the DACH region. As part of the celebrate company, we also inspire customers across Europe with our other brands such as Atelier Rosemood and faireparterie.

To further strengthen our marketing team, we’re looking for a Lead Marketing Manager (m/f/d) – someone with deep expertise in paid and performance marketing, and who will take on strategic and content-driven leadership of our operational marketing team.

This role does not include disciplinary leadership responsibilities, but focuses on the strategic guidance and further development of our marketing approach for photo products – working closely with a team of six colleagues across marketing and design.

Your role

• Functional leadership of a cross-functional marketing team (Paid Social, SEA, Influencer, CRM) without disciplinary responsibility

• End-to-end ownership of cross-channel performance campaigns – from strategic planning and hands-on setup to ongoing optimization

• Strategic development of growth marketing initiatives in close collaboration with the CMO

• Identification and integration of new tools, channels, and trends to strengthen the growth strategy

Your benefits 

• We value flexibility: Flexible remote work, part-time options, modern hardware (Macbooks), collaborative office spaces (flex desks)

• We embrace new work: Agile working, fair pay, competency- and leadership models

• We care for your well-being: Nilo.health, workations, sabbaticals, 30 days paid vacation

• We want to grow with you: Internal development, coaching, regular feedback- and growth processes, flexible external learning

• We are one team: Office meals, (voluntary) events, remote team building, furry office friends and exclusive family & friends discounts

Your profile

• Minimum 5 years professional experience in e-commerce marketing, ideally in a B2C or start-up environment, with a strong focus on Paid Social (Meta, Pinterest), Influencer Marketing, and Display

• Experience in functional leadership, coaching team members, and working in cross-functional setups

• Fluent in German and highly proficient in English – we’re an international team!

Your mindset

• Customer-focused & data-driven – You understand your target group, use analytical insights, and turn them into relevant and effective marketing measures

• Action-oriented & strategic – You make confident decisions for today and tomorrow, adapt quickly to change, and move things forward pragmatically

• Bold with an ownership mindset – You think in solutions, test new approaches, and don’t give up until you create real impact

About celebrate company

celebrate company group consists of the brands Atelier Rosemood, celebrate apps, celebrate digital printing, faireparterie, kartenmacherei and mintkind.

Together, we comprise e-commerce businesses, production facilities and other digital services focused on turning beautiful moments into lasting memories across Europe. As New Work pioneers, we have created a people-focused organization, based on trust, self-organization and flexibility.

Ready to apply? 

We're excited to meet you! Apply now via our online application. Don't have a CV at hand? We're fine with your Linkedin profile. 

For further questions, get in touch with Lea (Senior Talent Acquisition Manager).

E-Mail: lea.schwetlik@celebrate.company